Benefit – Brow Bar Roadshow 2016

Project Promotion roadshow through German cities, on-site cosmetic advice for eyebrows, prize draws, free eyebrow shaping Activities Conception, implementation, production, logistics, personnel handling, documentation Time Period May – June 2016 Facts & Figures 8 promotional weekends in Cologne, Essen, Dresden, Hanover, Berlin, Düsseldorf, Frankfurt/M., Leipzig

Benefit – Brow Bar Roadshow 2015

  Project Promotional roadshow in German cities featuring on-site eyebrow treatments, lottery, and social media photo challenge   Activities Conception, implementation, logistics, staffing, documentation   Time period July – August 2015   Facts & Figures 4 promotional days in Berlin and Düsseldorf

Benefit – Product Launch Promotion 2014

  Project Launch-Promotion für Benefit Push-up Eyeliner in deutschen Metropolen   Activities Organisation, Personalhandling, Handling von Genehmigungen, Ablauforganisation, Dokumentation   Time period June – August 2014   Facts & Figures 24 promoters in 6 cities, production t-shirt „prisoner look“