Global Training Experience
Guest Management

Mercedes-Benz Global Training invited to a Global Training Experience again this year. More than 3,500 guests from 12 countries took part in the internal back-to-back driving event, which took place in Leverkusen for several weeks.

The NEW LINE team was responsible for the entire handling of the participant management of this event. This included amongst other things the development of an online registration tool, the management of the hotel allotments and the coordination of the transfers.