Action:
Promotion
Tasks:
▪ Planning and conception
▪ ChillOut Area
▪ Activation game
▪ Photo wall
▪ Personnel
▪ Training
▪ 4 Cities
▪ 3D Visualizations
Facts:
▪ Total visual contacts: approx. 46,600 visitors
▪ Total product contacts: approx. 45,700 visitors
▪ Total sampling contacts: approx. 44,440 tastings (wkup)
